Tuesday, November 19
2:00 pm - 3:30 pm
Capitalizing on Capabilities to Support the Shifting Hygiene Industry
Developed countries are experiencing key demographic shifts, characterized by declining and aging populations. Concurrently, there is a growing shift towards sustainability in consumer products, such as period care and baby care, influenced by regulatory mandates, increased consumer awareness, and generational trends favoring eco-consciousness.
In response to these trends, Magnera is utilizing its expertise in spunlace, airlaid, and wetlaid technologies to offer sustainable solutions through its portfolio. This initiative ensures that every stage of the product lifecycle, from sourcing to end-of-life, aligns with sustainability goals while maintaining high technical performance. Magnera's commitment to innovation supports this transition towards more sustainable practices in the industry.
» Jelle Westerterp
Category Leader Global Hygiene, Glatfelter
BIOGRAPHY
Jelle is a distinguished professional with a rich history spanning over 30 years in Marketing, Sales, and Business Management roles in the chemical and roll goods industries. Jelle’s career in the nonwovens industry began in 2009 spanning across end-use segments and technologies. In 2019, he took on the role of Sales Leader at Jacob Holm, which was acquired by Glatfelter in 2021. As of 2023, Jelle serves as the Category Leader for the Hygiene Absorbent Product industry at Glatfelter, where he is committed to achieving profitable growth and introducing the GlatPure™ product range to business partners.